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Marketing Writer
BIS Safety Software, Software Development
Job Posting Information
- Job Term: 2025 - 2026
- Position Type: Full Time
- Position Term: Permanent
- Number of Vacancies: 1
- Salary: $60,000-$70,000
- Location: Sherwood Park, Alberta
- All Areas of Study: No
Job Description:
BIS Safety Software is a fast-growing technology company providing leading software for the safety industry. We are looking to add a tech-savvy Marketing Writer to our expanding team.
Founded in 2006, BIS is proudly headquartered in Sherwood Park, Alberta. We have developed a world class software solution by emphasizing client relationships and continuous innovation, and we are looking to continue our growth across North America and around the world.
In this role, you will be the storyteller that captures the impact of BIS Safety Software-while demonstrating how artificial intelligence can be thoughtfully and strategically integrated into our writing workflows. You will craft compelling content using a blend of human insight and AI-assisted tools, helping position BIS as a thought leader and innovator in both safety software and modern content creation. You should have a keen eye for identifying timely, engaging topics and be skilled in prompting AI to generate tailored, high-quality content that aligns with our voice. In addition to producing great content, we value writers who can share measurable results showing how their content-and the use of AI-has helped achieve marketing or business goals.
This is an in-person role based in Sherwood Park, Alberta.
Want to stand out? Grab our attention and be creative with your application.
What You'll Do
- Craft high-quality, long-form and short-form content including trend reports, articles, e-books, blog posts, and tip lists that drive engagement and thought leadership.
- Use AI tools to brainstorm, generate, and refine content ensuring everything aligns with our brand voice and quality standards.
- Develop and test effective AI prompts to produce factual, cited, brand-aligned, and impactful content.
- Track content performance and clearly communicate how your writing and the use of AI has supported BIS's brand visibility, lead generation, or campaign success.
- Identify fresh, timely content ideas that resonate with our target audience and support marketing goals.
- Edit and proofread content to ensure clarity, consistency, and alignment with our tone and standards.
- Occasionally interview BIS clients to uncover meaningful insights and transform them into compelling customer stories, case studies, and spotlights
- Apply SEO best practices to improve searchability and reach of your content.
- Collaborate with marketing team members to support campaigns, social media initiatives, and editorial planning.
- Maintain and organize content calendars, ensuring deadlines are met and launches go smoothly.
- Stay current with AI writing trends and technologies, and integrate new tools and approaches where appropriate.
Skills and Qualifications:
Who You Are
- Have hands-on experience with WordPress, including setup, management, front-end customization, back-end troubleshooting, and plugin configuration.
- Have a keen eye for design and usability, and naturally notice how layout, formatting, and structure impact the user experience.
- Have a strong sense for what makes content engaging, backed by some training or experience in marketing writing, branding, or communications.
- Thrive in fast-paced, collaborative environments, and bring strong communication skills to team projects and cross-functional work.
- Are a self-starter who takes initiative, identifies opportunities, and enjoys solving problems without waiting for instructions.
- Welcome feedback and use it as a tool for personal and professional growth.
- Are quick to adopt new technologies and tools, driving AI and other automation opportunities to enhance modern marketing workflows.
- Communicate clearly and confidently, both in writing and in conversation, across a range of audiences.
- Have experience supporting events, including planning logistics, managing registrations, and helping with promotion for both virtual and in-person formats.
Other Information:
Bonus Points If You Have
- Experience in B2B SaaS or safety/industry content
- Familiarity with marketing analytics dashboards (Google Analytics, HubSpot, etc.)
- Thought leadership content experience: white papers, industry reports, etc.
Application Information
- Application Deadline: October 9, 2025 11:59 PM
- Application Requirements: Cover Letter, Resume
- Application Method: Apply through Employer website